IMELLA is an adventure route in South Troms, north of Norway. The new identity created is based on the specific nature of South Troms, where mountains and sea form a clear and simple symbol. The typography has received a unaffected expression, which reflects both the nature of the southern Troms and the values for IMELLA. Collaboration with illustrator Ingrid Baadnes, ablemagic.
IMELLA is an adventure route in South Troms, north of Norway. The new identity created is based on the specific nature of South Troms, where mountains and sea form a clear and simple symbol. The typography has received a unaffected expression, which reflects both the nature of the southern Troms and the values for IMELLA. Collaboration with illustrator Ingrid Baadnes, ablemagic.
IMELLA is an adventure route in South Troms, north of Norway. The new identity created is based on the specific nature of South Troms, where mountains and sea form a clear and simple symbol. The typography has received a unaffected expression, which reflects both the nature of the southern Troms and the values for IMELLA. Collaboration with illustrator Ingrid Baadnes, ablemagic.
IMELLA is an adventure route in South Troms, north of Norway. The new identity created is based on the specific nature of South Troms, where mountains and sea form a clear and simple symbol. The typography has received a unaffected expression, which reflects both the nature of the southern Troms and the values for IMELLA. Photo: www.pauli.no